How To Promote Your Membership Site With No List And No JV Partner

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In this blog post, I’m going to share my answer to the following question:

“If you were to start from scratch with NO list, NO JV partners in your niche, and all you have is $100 capital, what would you do to start making sales for your niche membership site within just 15 days?”

Before I answer this question, let me state my assumption.

I’m assuming that you already have a niche membership site and you can make some modifications to your website to accommodate the marketing plan that I’m going to tell you.

Ready? Here we go……

If I have a niche membership site, with no list, no JV partner and only a hundred bucks……

1) I’ll go to Clickbank and see what kind of ebooks people are buying in my niche.

2) I’ll think of a topic that complements (not competes with) the popular niche ebooks sold in Clickbank.

What I’m going to do is to turn that topic into a special report that people are willing to buy.

It is important that you don’t write something that compete with the popular ebooks sold in Clickbank. You will see why later.

3) Since I only have $100, I’ll have no enough budget to outsource but to write the report myself. So I’ll spend 2 solid days to write a report on the topic that I’ve researched.

I am planning to sell the report for just $7.

4) On day 3, I’ll spend 1 day writing a powerful sales letter to sell my new report.

In the sales letter, I’ll include my niche membership site as a free bonus, i.e. those who purchase the report will get 1 month free membership to my niche site.

5) Day 4 is a technical day. I’ll have to spend the whole day to integrate the sale of the report and the one month membership trial together. (If you are not a technical person, you can outsource this job to a freelancer at GetAFreelancer.com for $60. This was what I used to pay before I figured out how to do it myself.)

6) Day 5 onwards is all about marketing.

First, I will go to Clickbank and find all the best selling authors in my niche. I will then contact them with my JV offer.

My JV offer is that I will give them 100% commission for the $7 report that they sell. I will also give them 50% commission on all the future sales generated from my membership site if their leads stay on my membership site after the one month trial.

Since my report actually complement the ebooks they are selling, there is a high chance that they will be interested to promote the report to their customers and lists.

Next, I’ll go to the top bloggers in my niche and contact them with the same JV offer.

With 100% upfront commission and 50% recurring commission in the future, I’m pretty sure that a handful of the bloggers in my niche will take up the offer.

7) Finally, my job is to overdeliver to my members so that they will stay on my membership site for as long as they can.

The entire plan actually costs me $0. But if you have $100, you can spend it on outsourcing certain tasks such as system integration.

My Best Kept Secrets To Increase Web Site Traffic From Scratch

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Helping you to increase your web site traffic has always been my top priority and today, I’m going to share with you my best kept secrets to increase web site traffic from scratch.

Like many of you, I started my career in internet marketing with little knowledge, no JV partner, no internet marketing friend and I didn’t pay thousands of dollars to attend any seminar on internet marketing. I started from scratch, learning the ropes by reading tons of ebooks and email newsletters (blog wasn’t popular when I started online).

So I believe whatever web site traffic strategy that works for me will work for you.

My Most Important Web Site Traffic Strategy

My most important web site traffic strategy is viral marketing.

Viral marketing is a huge topic by itself and it encompasses many different strategies, including viral ebook, viral software, affiliate program, tell-a-friend system and even list building.

Before I even start thinking about the details of any new web site, the first question I will ask myself is “How can I multiply my initial traffic into more traffic?” If I can’t get a good answer to this question, I will not build the web site at all. (Clarification: I’m referring to mega web sites like leadsleap, not those little Adsense or affiliate web sites that rely on search engine traffic.)

The whole idea of viral marketing is that you want people to tell other people about your website.

You may think all you need is an affiliate program. If you do, you are dead wrong! Just because you are having an affiliate program doesn’t mean that people will start spreading the words. In most cases, they won’t!

The key in viral marketing is to create a buzz in the community. You need to position your new web site in such a way that there is some novelty in it, something that will make people say “Hey, it sounds interesting” or “Hey, this is something new”. If you can do that, together with a good supporting system such as an affiliate program, your web site will spread like wild fire.

Next, You Need Web Site Traffic Starter

I derive the term Traffic Starter from Fire Starter. When you set up a fire, you need fire starters. Similarly, if you want  your website to spread like wild fire, you need a traffic starter, which is the initial traffic to your website.

Can you imagine what will happen if you burn lots of fire starters but you fail to put some charcoal around them? Yes, you get some initial fire but it soon dies.

In the case of web site traffic, the charcoal is the viral marketing components. That’s why I say viral marketing is the most important web site traffic strategy. You MUST have that in place before even thinking about where to get your initial traffic.

Am I clear on this point?

Ok next, where do you get the initial traffic?

Frankly, it really doesn’t matter where you get the initial traffic, as long as the traffic you receive are targeted.

When finding the initial web site traffic, an important question to ask yourself is “Where can I find people who are interested in my web site?” Whatever answer you get, go there and find ways to channel the traffic to your website.

It could mean you have to pay some money to advertise. It could also mean you have to write to some website owners and strike out some JV deals.

When I first started, I had no JV contact and I got all my initial traffic from advertising. I spent quite a bit on advertising (5 figures to be exact), but I soon earned back the money because I put a lot of “charcoal” around my traffic starter. Get the idea?

That’s really my main secret to increase web site traffic and I hope you get the gist of it.

Who Is Clicking Your LeadsLeap Ad?

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Today’s blog post is for leadsleap members. If you are not a member, you can sign up here.

In this post, I’m going to bring you to our back-office and show you some stats about the traffic that we send to you.

Some background

Early this week, we added an extra fraud prevention system that tracks the userid, IP address and number of clicks. This system will tell us which IP address is viewing our members’ ads and whether the visitor is a member or non-member.

When we launched the system, I was excited to see what it will return.

I was surprised!

Take a look at the screenshot of the database that recorded the click-through in the first 10 minutes after we launch.

leadsleap.com/blog/images/leadsleapip.jpg" alt="traffic generation system" border="0" />

The userid column is blank, meaning none of the clicks is from our own members!

This means our members are getting traffic from non-members, people who happen to come to our website via non-referred links such as the search engine. Frankly, I was pretty excited when I saw this.

This is just the first 10 minutes. After 24 hours, I exported the 24-hour record and separate them into member and non-member clicks.

The result is 64% are member clicks and 36% are non-member clicks. In total, we recorded 4763 clicks on that day.

Why am I showing you all these?

First reason, I’m excited. I can’t wait to share this info with you.

Another reason is I want to show you that leadsleap is more than just a traffic exchange system. Our members are getting traffic from non-members. 36% is not a small percentage.

How can you channel our traffic to your website?

One way is to become our PRO member. Your PRO ad will be shown in our network all the time 24/7.

Another way is to make sure that you have enough credits in your account so that you FREE ad can be shown in our network. If you are a member, you should have learnt the leadsleap.com/members/credithow.php" target="_blank"> different ways to earn credits. One smart way is to refer 20 people to join you in leadsleap. This will earn you 500 credits every month.

20 people one time = 500 credits every month = endless traffic months after months.

Do the math. It’s a good deal.

Monthly bonus credits will be added on the 1st of each month. If you want to quality for the bonus on the 1st of August, you still have about 5 days to reach your 20 referrals. Go for it!

How To Find Your Own Niche In Internet Marketing?

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Knowing how to find your own niche in internet marketing is probably the most important first step in making money online.

Why do I say that?

Because everyone of us has our unique talent. It’s only when we make use of our unique talent can we excel in what we do.

Internet marketing is no different.

If you try to copy the way other people make money online, yet the method does not resonate with your natural self, you will not be able to excel in that area.

For example, some marketers make big bucks conducting seminars. My question to you is, do you like to do public speaking? If you don’t and you force yourself to do that, chances are you will not do well in it.

For me, I enjoy working with technical people, coming out with innovative systems and programs that can help people. I don’t mind spending hours with my programmer, trying to resolve some technical issues. (I know these are non-income generating activities and I should avoid them, but I enjoy the problem-solving process.) That’s me. But you may be different.

Another example. You know who Ewen Chia is right? Do you know what he enjoyed doing most before becoming a successful internet marketer? He liked to compose songs!! He could be spending nights composing songs. Now instead of composing songs, he put his talent into ‘composing’ sales letters! He likes to try out different kinds of sales letters and see which one converts better, something that I don’t enjoy doing! But if you talk PHP or HTML with him, he’ll frown.

Internet marketing is a huge industry and there’re a lot of ways through which you can use your talent.

If you are good in graphic, you can leverage on your strength and provide graphic services online. You can also upgrade your skills by learning HTML and create website templates. You can sell these templates, use them to build leads or simply create websites that make money.

If you enjoy writing, you can start a blog, create content websites and make money from Adsense or by selling affiliate products.

If you have a flair in selling, you can get freelancers to create products for you to sell. Your main focus would be to write powerful sales letters that convert!

“Kenneth, what if I’m good in nothing but I just want to make money online?”

Seriously, this is impossible. Everyone is born with a unique talent. If you haven’t found your talent, that’s because you’re too lazy to find it! No one can help you if you are lazy.

Here’s my 3 simple steps for you to start your online career:

1) Study how the internet marketing works (This would mean joining other people’s lists, spying on how other marketers make money online, reading ebooks, watching video tutorials, spending some money and possibly losing some money. This is a stage of confusion and most people give up at this stage.)

2) While studying, see how you can fit yourself into the game. In other words, you got to find out where you can best use your talent in.

3) Convert your talent into your own niche in the internet marketing game and deploy all the best practices of traffic generation to build traffic to your online business. (Spend most of your time, money and resources to generate traffic. Nothing can happen until you start having traffic to your website.)

Remember, there is no “best way” to make money online. As long as you enjoy the process, it would be the best way for you.

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